Founding 500 application terms
Version draft-2026-11-12-v2. These terms describe how the Founding 500 application works. They are a draft and will be finalized with counsel before selections are made.
Who can apply
Moms and expecting moms who live in the United States and are 18 or older. Applications are reviewed by our team. Applying does not guarantee selection, and selection is never first-come, automatic or based on location.
Timeline
Applications are open until Mother’s Day, May 9, 2027. We may select members any day before then. We plan to celebrate our Founding 500 on Mother’s Day, with details to come. The exact closing time will be announced before then.
What selected members receive
Up to 500 selected members receive complimentary Plus access for five years. It is not lifetime access, and it is not Premium. The activation date and start and end rules will be stated in your selection email before you accept.
Feedback and check-ins
- Introduction videos and monthly check-ins are optional and encouraged. A voice note or a few written lines is always welcome.
- Your benefit never depends on praise or a positive review. Honest feedback always matters more than perfect words.
- You can stop sending check-ins at any time without losing your Plus access.
Content you choose to submit
When you apply, you give Little by Little Together permission to use the introduction and other content you choose to submit to the Founding 500 program, with your first name, for app improvement and marketing. This includes publishing, editing for length without changing your meaning, and distribution across our website, social channels and app materials.
- You keep ownership of your original content. This is a permission to use it, not a transfer of ownership.
- Content you have already submitted may continue to be used for these purposes even if you later stop sending check-ins. The final terms will set out the duration of this permission and how removal requests are handled.
- This permission never includes your private in-app memories, photos or Journey.
- Please show only yourself in videos, and leave out children’s names, birthdays and other private information.
Sharing about us
When you share about Little by Little Together, please make the benefit clear, for example: “I receive complimentary Plus access as a founding ambassador for Little by Little Together.” You can add #foundingmom too. We’ll include a clear disclosure whenever we share your content.
Your information
We use your application only to review it, contact you about the program and, if you opt in, send launch news. You can ask us to delete your application at any time by emailing [email protected]. See our Privacy Policy.